About Us

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As a long-time prime-time anchor at KVIA-TV in El Paso, Estela led a public battle against thyroid and breast cancer. She did special reports on the challenges she, and other women on a cancer journey face as they navigate through the physically, financially and emotionally-charged process.   With the moral and financial support of Albertsons, KVIA, Viva Auto Group, Desert Imaging and the El Paso Community Foundation, Estela has helped raise and distribute money in the community to women who might not otherwise be able to afford a cancer screening. The foundation is expanding to include free cancer screenings for men and children. 

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